Artificial intelligence (AI) and automated messaging may not be the first thing that springs to mind when you think of marketing your retirement developments, particularly given the older demographic target market. However using technologies like these can increase your marketing ROI and create an improved pre-sales experience. In this article I’ll run through what these […]
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Facebook – The Sky Is Falling – Again…
If you’ve read anything about Mark Zuckerberg’s recent announcements about the future of Facebook recently, you’d be forgiven for thinking that the sky is falling and it’s the end of effective advertising on the social media channel. As is often the case, it’s not as bad as you might think. When you hear any stories […]
Take Your Landing Pages From Meah to Yeah!
Landing pages on your website are often the forgotten part of the sales funnel, leading to missed leads and sales. In this video Matt runs through exactly what your landing pages need to convert well. Transcript Hi. Matthew Holmes here from chmstrategy. What we’re going to be talking about today in this video, is […]
Leveraging Facebook To Increase Your Adwords Returns – Video
Frustrated by Google’s limited demographic data? Learn how to be super targeted in Adwords using Facebook. Transcript Hi, Matthew Holmes here. In a previous video we talked about what remarketing is and how you can use it in its most simplest sense. What I’d like to do on this video is to dive in […]
Reach Lost Customers Using Facebook Remarketing – Video
In this video Matt explains Facebook remarketing, how it differs from Adwords, and how you can use Facebook’s remarketing to increase your business growth. Transcript Hi, Matthew Holmes here from chmstrategy. What I’d like to do today is run through how you could be using Facebook in order to create Remarketing campaigns and therefore […]
Remarketing Explained – Video
In this short video Matt explains what remarketing is, the different situations that you’d apply it, and how to be more targeted and therefore get better results. Click to watch now. Transcript: Hi. Matthew Holmes here from chmstrategy. What we’re going to be doing today is talking about remarketing and how you can be […]
How To Generate New Leads Using Facebook
This is a recent interview that was conducted with Matthew about Facebook advertising that we thought readers of our blog would find interesting. Matthew Holmes is a business owner and educator with over 20 years of experience. These days he spends most of this time helping businesses get more clients using online marketing strategies like […]