Artificial intelligence (AI) and automated messaging may not be the first thing that springs to mind when you think of marketing your retirement developments, particularly given the older demographic target market. However using technologies like these can increase your marketing ROI and create an improved pre-sales experience. In this article I’ll run through what these […]
If you’ve read anything about Mark Zuckerberg’s recent announcements about the future of Facebook recently, you’d be forgiven for thinking that the sky is falling and it’s the end of effective advertising on the social media channel. As is often the case, it’s not as bad as you might think. When you hear any stories […]
Transcript. Matthew Holmes: Hi. In this short video what we’re going to do is we’re going to be running what are the trends in Adwords advertising for Retirement Villages. Google has very kindly provided us with some data comparing 2016 to 2017 in the first quarter. And it’s revealed some very interesting trends amongst […]
Landing pages on your website are often the forgotten part of the sales funnel, leading to missed leads and sales. In this video Matt runs through exactly what your landing pages need to convert well. Transcript Hi. Matthew Holmes here from chmstrategy. What we’re going to be talking about today in this video, is […]
Frustrated by Google’s limited demographic data? Learn how to be super targeted in Adwords using Facebook. Transcript Hi, Matthew Holmes here. In a previous video we talked about what remarketing is and how you can use it in its most simplest sense. What I’d like to do on this video is to dive in […]
In this video Matt explains Facebook remarketing, how it differs from Adwords, and how you can use Facebook’s remarketing to increase your business growth. Transcript Hi, Matthew Holmes here from chmstrategy. What I’d like to do today is run through how you could be using Facebook in order to create Remarketing campaigns and therefore […]
This video discusses the Google Adwords remarketing options. What they are, how they work and how you can use them to drive up your leads and sales. Transcript Hi there. Matthew Holmes from chmstrategy. This is our next video in our series that we’re doing upon how to use Remarketing for your business. Now, […]
In this short video Matt explains what remarketing is, the different situations that you’d apply it, and how to be more targeted and therefore get better results. Click to watch now. Transcript: Hi. Matthew Holmes here from chmstrategy. What we’re going to be doing today is talking about remarketing and how you can be […]
This is a recent interview that was conducted with Matthew about Facebook advertising that we thought readers of our blog would find interesting. Matthew Holmes is a business owner and educator with over 20 years of experience. These days he spends most of this time helping businesses get more clients using online marketing strategies like […]
Many companies today are starting to see the importance of automated marketing platforms. Increasingly essential to lead generation, customer relationship management and email marketing, automated marketing platforms have started to play an important role in connecting businesses to their clients in an efficient and cost-effective way. In this article, we will be taking an in-depth look […]
