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Using Facebook Messenger Chatbots to Sell Your Retirement Developments
Artificial intelligence (AI) and automated messaging may not be the first thing that springs to mind when you think of marketing your retirement developments, particularly given the older demographic target market. However using technologies like these can increase your marketing ROI and create an improved pre-sales experience. In this article I’ll run through what these […]
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Facebook – The Sky Is Falling – Again…
If you’ve read anything about Mark Zuckerberg’s recent announcements about the future of Facebook recently, you’d be forgiven for thinking that the sky is falling and it’s the end of effective advertising on the social media channel. As is often the case, it’s not as bad as you might think. When you hear any stories […]
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What’s Happening In Adwords For Retirement Villages
Transcript. Matthew Holmes: Hi. In this short video what we’re going to do is we’re going to be running what are the trends in Adwords advertising for Retirement Villages. Google has very kindly provided us with some data comparing 2016 to 2017 in the first quarter. And it’s revealed some very interesting trends amongst […]
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Take Your Landing Pages From Meah to Yeah!
Landing pages on your website are often the forgotten part of the sales funnel, leading to missed leads and sales. In this video Matt runs through exactly what your landing pages need to convert well. Transcript Hi. Matthew Holmes here from chmstrategy. What we’re going to be talking about today in this video, is […]
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Leveraging Facebook To Increase Your Adwords Returns – Video
Frustrated by Google’s limited demographic data? Learn how to be super targeted in Adwords using Facebook. Transcript Hi, Matthew Holmes here. In a previous video we talked about what remarketing is and how you can use it in its most simplest sense. What I’d like to do on this video is to dive in […]
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Lead Generation
Leads are the lifeblood of any business. Having cost effective, efficient lead generation strategies in place is essential if your business is to flourish. With the shift to the internet we are experts
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Conversion Optimisation
Generating customer leads is pointless if you do not have effective strategies in place to convert them. Increasing your conversions can be an easy and cost effective way to dramatically increase the..
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The cost of generating a new customer is five times the cost of retaining an existing one. Your existing customers are already educated about the services you provide and the expertise that you have..
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